Part 5: Evaluation

Population and Topic
The priority population for my health promotion program is minority pregnant and single mothers aged 18-35, with low income. My program focuses on prenatal care to address health disparities impacting maternal and infant health outcomes.

Focus Groups with Target Participants

Conduct focus groups with minority pregnant and single mothers to gather feedback on the program’s content, cultural relevance, and accessibility.
To refine educational workshops and support group activities based on participant needs.

Interviews with Health Professionals

Conduct interviews with OB/GYNs, public health nurses, and social workers involved in the program.
To assess the readiness of healthcare professionals and their understanding of culturally appropriate care.

Testing Educational Workshops

Implement a trial version of the workshops with a small group from the target population and gather feedback through surveys.
To evaluate the workshop structure, content effectiveness, and delivery before full-scale implementation.

Short-Term

Increased Knowledge of Prenatal Care
Percentage of participants reporting improved understanding of prenatal care through post-workshop surveys.
Increased Enrollment in Prenatal Care Services
Number of participants who register for prenatal services during the first three months of the program.
Improved Awareness of Mental Health Resources
Survey responses indicating participants’ familiarity with available mental health counseling and support services.

Long-Term

Reduction in Low Birth Weight Rates
Compare the percentage of low birth weight infants among program participants to baseline data over two years.
Improved Access to Childcare Services
Track the percentage of participants successfully connected to affordable childcare services by the end of the program.